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A Guide to Digital Marketing for Non-Profits

nonprofit

If you run a non-profit organization, you may not have an extensive budget to spend on digital marketing. There are plenty of cost-effective ways you can get the word out about your organization. Whether you choose to market online on your own or work alongside a local, reasonably-priced digital marketing firm, these are some effective […]

#GivingTuesday: How Social Media Helped Globalize a Movement

giving tuesday

Today is Giving Tuesday, annually recognized as the Tuesday following Thanksgiving. What began as an inspiring idea quickly turned into a global movement that encourages people to donate to local organizations and nonprofits in their community as the ‘giving season’ commences. Since the birth of the idea in 2012, Giving Tuesday has grown into its own […]

15 Reasons to be Thankful for Social Media

give thanks

The year is quickly coming to a close, and as we prepare for Thanksgiving it’s important to remember all of the things we have come to appreciate in 2019. It takes a lot to run a business, but here you are – still working hard at it! Whether it’s your first year or your 50th, […]

Get Your Small Business Noticed in Today’s Internet-Driven World

updated modern website

Times have changed from the days of relying on print advertisements to help promote your business. In the past, it would have been efficient to pass out fliers, pay for a billboard, or even put an ad in the paper. Nowadays, businesses get most of their customers and clients online. Because this is the case, […]

Amplify Your Brand with Facebook Live

facebook live video streaming

Facebook’s live video streaming feature allows you an awesome opportunity to show people just what your brand is all about in real-time. It’s a more intimate way of giving your followers an up-close-and-personal look at a different side of your business. This feature was added to Facebook just three years ago and has since become […]

Which Social Media Platform is Best for Your Business?

social media marketing

In today’s social media-centric world, your business is at a loss if its online presence doesn’t use at least one or two of the most popular social networks. To help you figure out which platform is best suited to your business, we’ll go over a few of the primary networks chosen by the country’s most […]