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How to Continue Serving Your Customers During a Pandemic

running business during covid-19 pandemic

Your business has undoubtedly undergone a significant change recently due to the global pandemic of COVID-19. Whether or not you can still operate as “normal” in providing your customers with the products and services you offer depends on whether or not your business is considered “essential” in the eyes of the government. If your business […]

Is Hiring a Digital Marketing Specialist Worth the Cost?

hire digital marketing specialist

Digital marketing has become an important aspect of every type of business. Whether you have a large budget or a small one, there are various ways you can market your business online. That’s where a digital marketing specialist comes in. Hiring a specialist for this vital part of your business will help you grow your […]

Is Your Website Mobile User-Friendly?

mobile friendly website

Most consumers in 2019 use their mobile phones to perform online searches, shop, and access social media, and this isn’t something that’s likely to change in 2020. Your website might look flawless on a desktop computer, but if it isn’t optimized for mobile devices, you could be missing out on hundreds of potential customers and […]

Top 10 Website Essentials for Your Small Business in 2019

Website Feature 1 Call-to-Action Button

So your small business has a website. That’s great! It means people are able to find you online. But a plain old website isn’t going to do much more for you. The next step is to figure out how to get potential customers to stay on your website once they’re there and fill out a […]

Why We Blog: The Truths Behind Blogging for Business

blogging business

The internet has provided us with an expansive web of knowledge that continues to grow every single day. What would this giant knowledge base be without its contributors? Whether you’re a blogger yourself or just a casual reader, you’re likely already aware of the vast amount of blogs that exist across the internet. Blogging allows […]

The Makings of a Great Small Business Video

If you’ve spent more than a few minutes online, you know that videos are essential to Internet marketing. While it’s not realistic to plan for your company’s video to go viral with 100,000+ views, it is a great way to present information about your business to customers on desktop and mobile devices. There are a […]