Advantage Internet Marketing’s Owner, Jon Allen, Featured on Carroll County’s Chamber Chat
One of the things we love most about running a business in Carroll County is that we’ve gotten to meet and be involved with so many fantastic individuals and organizations throughout our community. We have been working with the Carroll County Chamber of Commerce on different events and projects, and we enjoy every moment of it! […]
Why Use Google Ads to Boost Traffic to Your Website?
Google Ads is a highly effective form of pay-per-click advertisement that allows businesses to display small advertisements to web users when they perform searches online. When you search for something on Google, you might notice these text advertisements and easily recognize them as ads, as they are clearly marked as such. Perhaps you’ve become conditioned […]
4 Instagram Features to Better Market Your Business This Summer
Instagram continues to be a popular social media platform so it’s not hard to believe that it remains powerful marketing tool for businesses both small and large. The app’s creators are consistently tuned in to what their users like and desire, which helps them to put out regular updates with new exciting features for personal […]
A.I.’s Impact on SEO: How Your Business Can Adapt
Alexa reads us the morning news and tells us how much traffic we can anticipate on our commute into work. Siri informs us of the name of the nearest taco joint and gives us step-by-step directions to get there. Google predicts our inquiries before we can even type more than two letters in the search bar. […]
Phone Photography Tips for Internet Marketing
If you have ever dealt with managing digital marketing campaigns or social media pages, you’ve probably seen how different social media platforms handle pictures. It can get quite annoying when you have a great opportunity to take a picture only to find out later that the one you took simply will not work. To avoid […]
Optimizing For Google’s Featured Review System
This past October, Google announced that it would be adjusting its search results so that visitors searching for businesses will be directed to the most reputable locations based on quality reviews left by trusted publishers. What this means is that Google will take into account several to hundreds of reviews from across the web, and […]
8 Pay-Per-Click Mistakes You Could Be Making: An Infographic
At Advantage Internet Marketing we consider ourselves Pay-Per-Click Experts. We pride ourselves in being educated on the most up to date PPC marketing strategies. We also refine our PPC on a daily and ongoing business and excel at testing. Some businesses are still managing their own Pay-Per-Click Efforts and while we don’t recommend it, running […]
Is Mobile Gaming the Next Big Marketing Channel?
If you’ve played more than a few phone app games you may have noticed what I have: the advertising. I am not just talking pop-ups, I mean several forms of advertising right down to game event sponsors, credits within the game for watching sponsored videos, and “hidden” marketing signage within the apps. While I think […]
Brand Visibility
Many years of marketing experience and education has taught me a lot about the relationships between the product and the consumer, as well as the business behind the product. I have watched marketing grow from a print industry to a digital one, seen logos from brands I love evolve into more refined versions of themselves, much […]
Dealing with WordPress Updates
WordPress is an amazingly useful tool. We use it on approximately 85% of our projects, and it is used by approximately one-quarter of the entire Web. A new major version of WordPress is released every 3 or 4 months with a variety of new features. There is a vibrant development community surrounding it, and there […]