Winterton Painting: Case Study

Written by: Advantage IM
July 27, 2016

We are excited to announce the launch of WintertonPaintingInc.com. Winterton Painting, Inc. is an Allentown, PA painting contractor that provides residential painting, commercial painting, and non-paint services to customers throughout Northampton, Allentown, Center Valley, and the surrounding Lehigh Valley.

Common Problems

Often we sit down with clients that already have an existing or want a single page website. This is a common trend in the industry nowadays and can be a great marketing tool that delivers specific, clear information to potential customers. However, there is a problem. Google relies heavily on the content of your site to determine how relevant your site is compared to competitors. This means that if you’re looking for strong search engine rankings and to hold the coveted top positions in Google, a single page site probably isn’t going to cut it. Google wants to see that you’ve built a site with common themes running throughout it that provides people searching with thorough and comprehensive solutions to what they are looking for.

A Touch of Paint

When it comes to the design of Winterton Painting, Inc., we worked to incorporate the look and feel of paint throughout. We included paint roller effects for the dropdown, strong pops of color into the layout, and place the main content on a painted wall. Our creative goal when creating any of our websites is to design a website that works to convey emotions and look and feel that work not only with the companies brand, but also with the industry that they serve.

As always our focus is always results, from the marketing, to the design, to the development, to the SEO, our goal is for our clients to grow. If you would like to learn how we can help your company grow, contact us using the form below or give us a call at: (410)848-4737.