5 Online Marketing Mistakes to Avoid
How do customers find your business online? Most perform Google searches, others use social media, and some rely on Yelp to find reputable and credible businesses to hire for the services they need. If you aren’t using the most up-to-date marketing strategies to increase your brand’s visibility online, you’re significantly lowering your potential for growing […]
Why Use Google Ads to Boost Traffic to Your Website?
Google Ads is a highly effective form of pay-per-click advertisement that allows businesses to display small advertisements to web users when they perform searches online. When you search for something on Google, you might notice these text advertisements and easily recognize them as ads, as they are clearly marked as such. Perhaps you’ve become conditioned […]
Phone Photography Tips for Internet Marketing
If you have ever dealt with managing digital marketing campaigns or social media pages, you’ve probably seen how different social media platforms handle pictures. It can get quite annoying when you have a great opportunity to take a picture only to find out later that the one you took simply will not work. To avoid […]
7 Ways to Kill Your Brand
We usually try to focus our efforts on teaching our clients how to do the right thing, but when we read this list of 7 marketing gimmicks that can damage your brand we were left shaking our heads. We couldn’t agree more that these 7 tactics are a surefire way to hurt your brands overall […]
Why Your Video Won’t Go Viral
Viral Videos usually aren’t made, they are born, like magic; they just happen. Im not saying you can’t try your hardest strategically and invest in development and production to put out a viral-worthy video, im just saying it’s basically like hitting the content marketing lottery. There are currently over 1 billion videos on Youtube right […]
Creative Social Media Marketing Tips You Don’t Hear Every Day
We understand that social media can be an afterthought for small business, it’s impact is often hard to validate, but we still encourage all of our clients to use it as a tool and to learn how to use it for growth. Recently Small Business Trends posted an article: “45 Creative Social Media Marketing Tips […]
8 Pay-Per-Click Mistakes You Could Be Making: An Infographic
At Advantage Internet Marketing we consider ourselves Pay-Per-Click Experts. We pride ourselves in being educated on the most up to date PPC marketing strategies. We also refine our PPC on a daily and ongoing business and excel at testing. Some businesses are still managing their own Pay-Per-Click Efforts and while we don’t recommend it, running […]
Is Mobile Gaming the Next Big Marketing Channel?
If you’ve played more than a few phone app games you may have noticed what I have: the advertising. I am not just talking pop-ups, I mean several forms of advertising right down to game event sponsors, credits within the game for watching sponsored videos, and “hidden” marketing signage within the apps. While I think […]
Top Marketing Podcasts You’re Missing Out On
Podcasts are essentially personal internet radio shows, they can be streamed by anyone who has the means and can cover endless topics from health and medical, parenting, to video gaming. An estimated 57 million Americans regularly tune into a podcast during their week. marketing Podcasts are a way for business owners, marketers, and professionals to […]
Content Marketing: Time vs. Worth
Most people think that if they invest a ton of money into marketing that they will see immediate results, which, in all honesty, can be true. Content marketing is one exception to the rule, though. It can often be very cost intensive and yet the results tend to be very slow. If you’re looking for a […]